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Report NEP-MKT-2023-04-03
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Baig, Mirza Wahid, 2022. "The Impact of Brand Personality on Brand Equity and the Marketing Strategies to Dealing with such Issues," MPRA Paper 116562, University Library of Munich, Germany.