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Report NEP-MKT-2021-04-12
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Donna, Javier D. & Pereira, Pedro & Trindade, Andre & Yoshida, Renan C., 2020, "Direct-to-Consumer Sales by Manufacturers and Bargaining," MPRA Paper, University Library of Munich, Germany, number 105773, Feb.
- Juliette Ducros Passebois & Carole Martinez & Florence Euzéby, 2019, "Branding the performing arts in the digital age: Lessons from the Opéra de Paris," Post-Print, HAL, number hal-03174402, Jun.
- Alain Debenedetti, 2021, "Luxury stores as home-like places: How domestic meanings are staged and mobilized in luxury retail," Post-Print, HAL, number hal-03171771, May.