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Report NEP-MKT-2017-09-24
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Bonnet, Céline & Hilger, James & Villas-Boas, Sofia B., 2017, "Reduced Form Evidence on Belief Updating under Asymmetric Information - The Case of Wine Expert Opinions," TSE Working Papers, Toulouse School of Economics (TSE), number 17-834, Aug, revised May 2019.
- Hajer Kefi & Sitesh Indra & Talel Abdessalem, 2016, "Social media marketing analytics : a multicultural approach applied to the beauty & cosmetic sector," Post-Print, HAL, number hal-01456580, Jun.
- Nathalie Audigier & Marie-Agnès de Gail & Luc Derien, 2016, "Optimize the assessment of client online
[Optimizar la evaluación del cliente en línea]," Post-Print, HAL, number hal-01570906, DOI: 10.3917/rsg.278.0031. - Golovacheva, E., 2016, "When consumers activate persuasion knowledge: Review of antecedents and consequences," Working Papers, Graduate School of Management, St. Petersburg State University, number 6440.
- Grzybowski, Lukasz & Liang, Julienne & Zulehner, Christine, 2017, "Bundling, consumer retention and entry: evidence from fixed broadband market," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society, International Telecommunications Society (ITS), number 168483.
- Howell, Bronwyn E & Potgieter, Petrus H., 2017, "Competition and vertical/agglomeration effects in media mergers: bagging bundle benefits," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society, International Telecommunications Society (ITS), number 168487.
- Caprice, Stéphane & Shekhar, Shiva, 2017, "Negative consumer value and loss leading," TSE Working Papers, Toulouse School of Economics (TSE), number 17-835, Aug.
- Cheng, John W. & Mitomo, Hitoshi, 2017, "Impact of media form on the perceived image of the television news media in the age of media convergence," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society, International Telecommunications Society (ITS), number 168479.
- Yoo, Bosul & Katsumata, Sotaro & Ichikohji, Takeyasu, 2017, "A Multi-Country Comparison of User Innovation Behaviors on Smartphone Applications," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society, International Telecommunications Society (ITS), number 168553.
- Huang, Kuang-Chiu & Hsu, Jung-Fang, 2017, "Balance between Privacy Protecting and Selling User Data of Wearable Devices," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society, International Telecommunications Society (ITS), number 168490.
- Item repec:hal:journl:hal-01389650 is not listed on IDEAS anymore
- Raassens, N. & Haans, Hans, 2017, "NPS and online WOM investigating the relationship between customers’ promoter scores and eWOM behavior," Other publications TiSEM, Tilburg University, School of Economics and Management, number 931e7761-7c6e-40ee-8976-2.
- Sebastiano Patti, 2017, "Wine and Food Route as a collective mark for wine tourism product: a sequential game," 2017 Papers, Job Market Papers, number ppa598, Apr.
- Katsumata, Sotaro & Ichikohji, Takeyasu, 2017, "Segregation of Digital Game Users: An Empirical Comparison of Smartphones and Gaming Consoles," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society, International Telecommunications Society (ITS), number 168500.
- Rodriguez, Julieta A. & Lupín, Beatriz & Lucca, Ana M. F., 2017, "Costs of production and willingness to pay for potato produced with a lower amount of agrochemicals. A case study in Argentina," Nülan. Deposited Documents, Universidad Nacional de Mar del Plata, Facultad de Ciencias Económicas y Sociales, Centro de Documentación, number 2723, Jul.