Report NEP-MKT-2009-10-17This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.
The following items were announced in this report:
- Nistorescu, Tudor & Puiu, Silvia, 2009. "Marketing strategies used in crisis - study case," MPRA Paper 17743, University Library of Munich, Germany.
- Babur De los Santos & Ali Hortacsu & Matthijs R. Wildenbeest, 2009. "Testing Models of Consumer Search using Data on Web Browsing and Purchasing Behavior," Working Papers 2009-05, Indiana University, Kelley School of Business, Department of Business Economics and Public Policy.