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Report NEP-IPR-2023-10-16
This is the archive for NEP-IPR, a report on new working papers in the area of Intellectual Property Rights. Prof. Dr. Roland Kirstein issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-IPR
The following items were announced in this report:
- Anna Watson & Rozenn Perrigot & Olufunmilola (lola) Dada, 2023, "The effects of green brand image on brand loyalty: The case of mainstream fast food brands," Post-Print, HAL, number hal-04194919, DOI: 10.1002/bse.3523.
- Heriat Bouthaina & Benbrahim Elghali, 2023, "The impact of the brand portfolio on the market value of company’s shares “The case of The Walt Disney Company 1991-2020”," Post-Print, HAL, number hal-04183439, Jun.
- Marine Boyaval & Arnaud Delannoy & Olivier Nicolas & Alexandre Tiercelin & Marion Garnier, 2022, "Is luxury geeky? Exploratory study of brand appropriation of subcultural symbols
[Le luxe c’est geek ? Etude exploratoire de l’appropriation par les marques de symboles sous-culturels]," Grenoble Ecole de Management (Post-Print), HAL, number hal-04213976, Nov.