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Report NEP-IPR-2017-10-08
This is the archive for NEP-IPR, a report on new working papers in the area of Intellectual Property Rights. Prof. Dr. Roland Kirstein issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-IPR
The following items were announced in this report:
- Hendra Pratama, 2017, "The Effect of Brand Image, Price, and Brand Awareness on Brand Loyalty, The Rule of Customer Satisfaction as a Mediating Variable," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number gjbssr469, Apr.
- Rachmat Kriyantono, 2017, "Consumers� Internal Meaning on Complementary Co-Branding Product by Using Osgood�s Theory of Semantic Differential," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr140, May.
- Chu, Angus C. & Shen, Guobing & Zhang, Xun, 2017, "Imports and Intellectual Property Rights on Innovation in China," MPRA Paper, University Library of Munich, Germany, number 81706, Sep.
- Ayuningtyas Yuli Hapsari, 2017, "Digital Video as a Promotional Media and Brand Equity of a Product That has an Influence on Consumer Buying Interest (A Research of Social Media Active Users)," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr158, Jun.
- Bunga Indah Bayunitri, 2017, "The Effectiveness of Information Architecture Design towards Brand Equity," GATR Journals, Global Academy of Training and Research (GATR) Enterprise, number jmmr126, Mar.
- Suppliet, Moritz, 2017, "Umbrella Branding in Pharmaceutical Markets," Discussion Paper, Tilburg University, Center for Economic Research, number 2017-033.