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Beyond 2030: What Sports Will Look like for the Athletes, Consumers, and Managers

In: 21st Century Sports

Author

Listed:
  • Sascha L. Schmidt

    (WHU – Otto Beisheim School of Management, Center for Sports and Management)

  • Katsume Stoneham

Abstract

In this chapter, Schmidt and Stoneham take a long-term perspective on the impact of technology on sports from the viewpoints of athletes, consumers, and managers. Drawing on predictions from experts in this second edition of 21st Century Sports: How Technologies Will Change Sports in the Digital Age and their own research, the authors paint a picture of what the future of sports will be like in the next three decades. They even venture beyond the thirty-year mark, providing a glimpse of what may come and some direction for navigating the unknown.

Suggested Citation

Handle: RePEc:spr:fuobcp:978-3-031-38981-8_24
DOI: 10.1007/978-3-031-38981-8_24
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