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Bundling and Pricing for Information Brokerage: Customer Satisfaction as a Means to Profit Optimization

Author

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  • J.A. La Poutre
  • D.J.A. Somefun

Abstract

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Suggested Citation

  • J.A. La Poutre & D.J.A. Somefun, 2003. "Bundling and Pricing for Information Brokerage: Customer Satisfaction as a Means to Profit Optimization," Computing in Economics and Finance 2003 100, Society for Computational Economics.
  • Handle: RePEc:sce:scecf3:100
    as

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    References listed on IDEAS

    as
    1. Chuang, John Chung-I & Sirbu, Marvin A., 1999. "Optimal bundling strategy for digital information goods: network delivery of articles and subscriptions," Information Economics and Policy, Elsevier, vol. 11(2), pages 147-176, July.
    2. Raphael Amit & Christoph Zott, 2001. "Value creation in E‐business," Strategic Management Journal, Wiley Blackwell, vol. 22(6‐7), pages 493-520, June.
    3. Yannis Bakos & Erik Brynjolfsson, 1999. "Bundling Information Goods: Pricing, Profits, and Efficiency," Management Science, INFORMS, vol. 45(12), pages 1613-1630, December.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Internet economics; dynamic bundling; dynamic pricing; informationbrokerage; recommender systems;
    All these keywords.

    JEL classification:

    • C63 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Computational Techniques
    • M20 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - General

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