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Привлечение Клиентов При Помощи Контекстной Рекламы
[Attracting customers by using contextual advertising]

Author

Listed:
  • Kornienko, Nikita

Abstract

The article show’s problem of attracting customers, relevant for almost any type of business. Proposed using of modern Internet technologies - context advertising in search engines. This technology is interesting acquisition rate of return and the relatively inexpensive cost of use.

Suggested Citation

  • Kornienko, Nikita, 2014. "Привлечение Клиентов При Помощи Контекстной Рекламы [Attracting customers by using contextual advertising]," MPRA Paper 60811, University Library of Munich, Germany, revised 21 Dec 2014.
    • Handle: RePEc:pra:mprapa:60811
    as

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    File URL: https://mpra.ub.uni-muenchen.de/60811/1/MPRA_paper_60811.pdf
    File Function: original version
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    More about this item

    Keywords

    contextual advertising; promotion; Internet marketing; modern advertising; advertising on the search network;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • M37 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Advertising

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