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Le développement de l'oenotourisme en Champagne

Author

Listed:
  • Elsa Gatelier
  • Marie Delaplace

    (LAB'URBA - LAB'URBA - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12)

  • Christian Barrère

    (REGARDS - Recherches en Économie Gestion AgroRessources Durabilité Santé- EA 6292 - URCA - Université de Reims Champagne-Ardenne - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne)

Abstract

En Champagne, les acteurs publics cherchent à développer l'œnotourisme mais ils se heurtent à des difficultés en termes de structuration et de promotion de l'offre. L'œnotourisme suppose de coordonner des prestations multiples et différentes, organisées par des acteurs appartenant à des professions différentes (professionnels du tourisme, collectivités territoriales, associations, etc.), mais les acteurs centraux, ceux du monde du vin, apparaissent eux mêmes divisés. Cette hétérogénéité des acteurs et des stratégies semble freiner le développement de l'œnotourisme sur le territoire dans la mesure où elle rend difficile la définition d'un objectif commun.

Suggested Citation

  • Elsa Gatelier & Marie Delaplace & Christian Barrère, 2014. "Le développement de l'oenotourisme en Champagne," Post-Print hal-02615480, HAL.
    • Handle: RePEc:hal:journl:hal-02615480
    Note: View the original document on HAL open archive server: https://hal.science/hal-02615480
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    References listed on IDEAS

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