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Understanding emergence in business model development: how companies interact with stakeholders to deal with environmental ambiguity

Author

Listed:
  • Alexis Laszczuk

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris sciences et lettres - CNRS - Centre National de la Recherche Scientifique)

  • Lionel Garreau

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris sciences et lettres - CNRS - Centre National de la Recherche Scientifique)

  • Bernard de Montmorillon

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris sciences et lettres - CNRS - Centre National de la Recherche Scientifique)

Abstract

Cette recherche explore le caractère émergent du développement d'un business model en adoptant une perspective sensemaking. Une majeure partie des approches du business model adopte une vision rationnelle, considérant de manière prépondérante les choix délibérés au détriment de phénomènes émergents. Par conséquent, nous interrogeons ici les mécanismes d'émergence intervenant dans le processus de développement du business model.À partir d'une étude de cas longitudinale, nous examinons le développement d'un business model sur une période de 22 mois. Nous identifions des mécanismes de sensemaking émergents et délibérés qui forment trois ‘patterns'. Ces derniers peuvent être ‘enactés' par les acteurs pour le développement du business model et l'affinement des tactiques.

Suggested Citation

  • Alexis Laszczuk & Lionel Garreau & Bernard de Montmorillon, 2017. "Understanding emergence in business model development: how companies interact with stakeholders to deal with environmental ambiguity," Post-Print hal-01787276, HAL.
  • Handle: RePEc:hal:journl:hal-01787276
    Note: View the original document on HAL open archive server: https://hal.science/hal-01787276
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    References listed on IDEAS

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    Keywords

    Business model; Sensemaking; Emergence;
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