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• João Leitão

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Paper provided by Universidade da Beira Interior, Departamento de Gestão e Economia (Portugal) in its series Working Papers de Gestão, Economia e Marketing (Management, Economics and Marketing Working Papers) with number 1/2001.

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Date of creation: 2001
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Handle: RePEc:csh:wpecon:1/2001

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Related research

Keywords: Bens Duráveis Preço Inovação Publicidade Experimentável

Other versions of this item:

• Paper
  • Paulo Maçãs & João Leitão & Carlos Osório, 2003. "O Efeito Da Publicidade Experimentável Na Fixação Do Preço Dos Bens Duráveis," Microeconomics 0303001, EconWPA.

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This page was last updated on 2008-6-21.