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ART ET CULTURE DANS L’EVOLUTION DES DISTRICTS INDUSTRIELS ITALIENS [Art and culture in the evolution of Italian industrial districts]

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Abstract

The competitiveness of a territory is more and more explained by factors that combine technological innovation, recognized as a key element of the competitive advantage of an economic system, with knowledge, creativity, and sometimes even art and culture. In some areas of ancient industrialization we can find at local level a social capital that is a synthesis of economic, social and cultural aspects. This can be used both for the products promotion and for the support to new industries able to offer to the end consumer not only products but the opportunity to carry on an experience with the local tradition. The paper examines two cases of industrial districts in Italy (Biella and Carrara), where the cultural aspect of the traditional manufacturing has been the starting point for enhancing the territorial system and for the beginning of an integrated supply, products-services, which has expanded the boundaries of the previous specialization and it is now a strong element of territorial competitiveness.La compétitivité d’un territoire est de plus en plus expliqué par des facteurs qui associent à l’innovation technologique, depuis longtemps reconnue comme élément de l’avantage compétitif d’un système économique, la connaissance, la créativité et, parfois, même l’art et la culture. On voit ainsi comme dans les territoires d’ancienne industrialisation on retrouve à niveau local une synthèse entre aspects économiques, sociaux et culturels qui représentent un capital utilisable soit pour la promotion sectorielle, soit pour le soutien à la naissance de nouvelles filière capables d’offrir au consommateur final pas seulement un bien, mais la possibilité de faire expérience avec une tradition. Le papier examinera deux cas de districts industriels italiens (Biella et Carrara) où l’aspect culturel de la production traditionnelle a été le point de départ pour une valorisation du système territorial et pour la naissance d’une offre intégrée produits-services qui a élargi les frontières de la précédente spécialisation et représente un élément fort de la compétitivité territoriale.

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Paper provided by Institute for Economic Research on Firms and Growth - Moncalieri (TO) in its series CERIS Working Paper with number 201009.

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Length: 20 pages
Date of creation: Dec 2010
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Handle: RePEc:csc:cerisp:201009

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For corrections or technical questions regarding this item, or to correct its listing, contact: (Enrico Viarisio) or (Anna Perin) or (Giancarlo Birello).

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Keywords: Art et culture; créativité; districts industriels;

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