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Consumer Response to Food Safety Events: An Interaction Between Risk Perception and Trust of Information in the Chicken and Beef Markets

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Author Info
Shepherd, Jonathan D.
Saghaian, Sayed
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File URL: http://purl.umn.edu/6822
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Paper provided by Southern Agricultural Economics Association in its series 2008 Annual Meeting, February 2-6, 2008, Dallas, Texas with number 6822.

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Date of creation: 2008
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Handle: RePEc:ags:saeaed:6822

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Keywords: Food Consumption/Nutrition/Food Safety; Marketing;

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  1. Jill J. McCluskey & Kristine M. Grimsrud & Hiromi Ouchi & Thomas I. Wahl, 2005. "Bovine spongiform encephalopathy in Japan: consumers' food safety perceptions and willingness to pay for tested beef *," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society and Blackwell Publishing Asia Pty Ltd., vol. 49(2), pages 197-209, 06. [Downloadable!] (restricted)
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This page was last updated on 2009-10-26.

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