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Retailers’ Product Assortment under Demand Shocks: Evidence from the U.S. Yogurt Market During the Great Recession

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  • Ma, Meilin
  • Lusk, Jayson L.
  • Qin, Fei

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  • Ma, Meilin & Lusk, Jayson L. & Qin, Fei, 2023. "Retailers’ Product Assortment under Demand Shocks: Evidence from the U.S. Yogurt Market During the Great Recession," 2023 Annual Meeting, July 23-25, Washington D.C. 335496, Agricultural and Applied Economics Association.
    • Handle: RePEc:ags:aaea22:335496
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    1. Hwang, M. & Bronnenberg, B.J. & Thomadsen, R., 2010. "An empirical analysis of assortment similarities across U.S. supermarkets," Other publications TiSEM adc990b3-1d5b-4fab-8679-a, Tilburg University, School of Economics and Management.
    2. Upender Subramanian & Jagmohan S. Raju & Sanjay K. Dhar & Yusong Wang, 2010. "Competitive Consequences of Using a Category Captain," Management Science, INFORMS, vol. 56(10), pages 1739-1765, October.
    3. Minha Hwang & Bart J. Bronnenberg & Raphael Thomadsen, 2010. "An Empirical Analysis of Assortment Similarities Across U.S. Supermarkets," Marketing Science, INFORMS, vol. 29(5), pages 858-879, 09-10.
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    Keywords

    Agribusiness; Marketing; Agricultural and Food Policy;
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