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Report NEP-MKT-2007-06-11
This is the archive for NEP-MKT , a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.Subscribe to this report: email or RSS Other reports in NEP-MKT
The following items were anounced in this report:
Carmen Balan, 2006.
"Utilizarea observarii bazate pe echipamente in cercetarile de marketing / Mechanical observation in marketing research working papers
1008, Academy of Economic Studies, School of Marketing, revised May 2007.
[Downloadable!] Konstantinos Giannakas & Giannis Karagiannis & Vangelis Tzouvelekas, 2007.
"Measuring the Accountability of Advertising Expenses in the Presence of Sales Cost Inefficiency and Marketing Spillovers Working Papers
0721, University of Crete, Department of Economics.
[Downloadable!] Renart, Lluis G. & Cabre, Carles, 2007.
"Cómo mejorar una estrategia relacional IESE Research Papers
D/690, IESE Business School.
[Downloadable!] Carmen Balan, 2006.
"Marketing Communication Strategies Focused on High School Graduates. Case Study: The Faculty of Marketing of the Academy of Economic Studies from Bucharest working papers
1010, Academy of Economic Studies, School of Marketing, revised May 2007.
[Downloadable!] Carmen Balan, 2006.
"Erorile datorate operatorului de interviu in cadrul sondajelor / Survey errors generated by interviewers working papers
1009, Academy of Economic Studies, School of Marketing, revised May 2007.
[Downloadable!] Fulgence Joseph Mishili & Joan Fulton & Mustafa Jamal & J. Lowenberg-DeBoer & Musa Shehu & Saket Kushwaha & Kofi Marfo & Alpha Chergna, 2007.
"Consumer Preferences For Quality Characteristics Along The Cowpea Value Chain In Nigeria, Ghana And Mali Working Papers
06-17, Purdue University, College of Agriculture, Department of Agricultural Economics.
[Downloadable!] This page was last updated on 2009-12-6.
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