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Social Media in the Workplace: To Allow It or Not to Allow It?

In: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Rovinj, Croatia, 12-14 September 2019

Author

Listed:
  • Delalić, Elma
  • Turulja, Lejla
  • Bajgorić, Nijaz

Abstract

There is an increasing interest in exploring the use of social media in the workplace, where the issue of the effect of this phenomenon often provokes opposite reactions. Consequently, managers face the challenge of making the right decision, allowing or limiting the use of social media. It is necessary for contemporary companies to create an environment that will enhance the performance of their employees, but also to understand the challenges and opportunities of the changing nature of the today’s workforce in the context of the development of new technologies and especially of social media. Thus, this paper draws on Uses and Gratification theory and aims to offer the theoretical model that explains the role and impact of different types of social media use at the workplace on employee's innovative behaviour and individual work performance. The research model predicts that social media influences innovative work behaviour and individual work performance.

Suggested Citation

  • Delalić, Elma & Turulja, Lejla & Bajgorić, Nijaz, 2019. "Social Media in the Workplace: To Allow It or Not to Allow It?," Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (2019), Rovinj, Croatia, in: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Rovinj, Croatia, 12-14 September 2019, pages 449-458, IRENET - Society for Advancing Innovation and Research in Economy, Zagreb.
  • Handle: RePEc:zbw:entr19:207706
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    References listed on IDEAS

    as
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    More about this item

    Keywords

    social media; hedonic use; social use; cognitive use; innovativeness; job performance;
    All these keywords.

    JEL classification:

    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

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