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Global Electronic Commerce: Theory and Case Studies

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Author Info

  • J. Christopher Westland

    ()
    (University of Illinois at Chicago)

  • Theodore H. K. Clark

    ()
    (Hong Kong University of Science & Technology)

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    Abstract

    Over the past two decades, businesses in virtually every sector of the world economy have benefited from the technologies of electronic commerce--the automation of commercial transactions using computer and communications technologies. Electronic commerce has spurred far-reaching changes in business, on multiple fronts, using many technologies. This book provides a deep, practical understanding of these technologies and their use in e-commerce. Unlike other books on e-commerce, it does not concentrate solely on the Internet. Instead, it suggests that the Internet is only a bridge technology--attractive because of its low cost and global reach, but unattractive because of its slow speed and poor user interface. Each of the twelve chapters contains an overview of a current theory or practice followed by one or more business case studies. A combination of academic theory and case studies provides a comprehensive picture of how businesspeople use computers to revolutionize the selling and delivery of their products and services.

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    Bibliographic Info

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    This book is provided by The MIT Press in its series MIT Press Books with number 0262232057 and published in 1999.

    Volume: 1
    Edition: 1
    ISBN: 0-262-23205-7
    Handle: RePEc:mtp:titles:0262232057

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    Web page: http://mitpress.mit.edu

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    Cited by:
    1. Ramanathan, Ramakrishnan & Ramanathan, Usha & Hsiao, Hsieh-Ling, 2012. "The impact of e-commerce on Taiwanese SMEs: Marketing and operations effects," International Journal of Production Economics, Elsevier, vol. 140(2), pages 934-943.
    2. Dragoş Stuparu & Tomiţă Vasile, 2009. "The Electronic Commerce in the Globalisation Era," Annals of the University of Petrosani, Economics, University of Petrosani, Romania, vol. 9(2), pages 301-306.
    3. Kim, Sung Min & Mahoney, Joseph T., 2006. "Collaborative Planning, Forecasting, and Replenishment (CPFR) as a Relational Contract: An Incomplete Contracting Perspective," Working Papers 06-0102, University of Illinois at Urbana-Champaign, College of Business.

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