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Räumliches Unternehmensengagement (Corporate Spatial Responsibility) und Ortsführung (Place Leadership) in Kleinstädten. Perspektiven für eine neue Ortsführung? Eine Zusammenführung von zwei Diskursen

Author

Listed:
  • Albers, Hans-Hermann
  • Suwala, Lech

Abstract

Viele Unternehmen haben ihre gesellschaftliche Verantwortung (Corporate Social Responsibility – CSR) sowohl professionalisiert als auch um die räumliche Dimension erweitert und nehmen – gerade in kleinen Städten und im ländlichen Raum – eine aktive Rolle in der Stadt- und Regionalentwicklung ein. Dieses Handeln lässt sich unter dem Begriff Corporate Spatial Responsibility (CSpR) zusammenfassen. Damit die meist partnerschaftlich organisierten Vorhaben gelingen, ist die funktionierende Zusammenarbeit der Akteure und Institutionen unentbehrlich. Je nach Intensität des Engagements kann es sogar zur Etablierung sogenannter, alternativer ortsspezifischer Organisations- und Führungsstrukturen kommen (Place Leadership). Diese wirken dann bestenfalls abgestimmt und ergänzend zu den formellen Verwaltungsstrukturen. Der Beitrag stellt die CSpR - und Place Leadership Diskurse vor, formuliert eine Kombination der beiden Konzepte und diskutiert die Einordnung anhand von Fallbeispielen.

Suggested Citation

  • Albers, Hans-Hermann & Suwala, Lech, 2020. "Räumliches Unternehmensengagement (Corporate Spatial Responsibility) und Ortsführung (Place Leadership) in Kleinstädten. Perspektiven für eine neue Ortsführung? Eine Zusammenführung von zwei Diskursen," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 63-84.
    • Handle: RePEc:zbw:espost:218912
    DOI: 10.1553/ISR_FB051s62
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    More about this item

    Keywords

    Corporate Spatial Responsibility; Place Leadership; räumliches Unternehmensengagement; Bundesrepublik Deutschland; Corporate Social Responsibility;
    All these keywords.

    JEL classification:

    • O21 - Economic Development, Innovation, Technological Change, and Growth - - Development Planning and Policy - - - Planning Models; Planning Policy
    • R11 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General Regional Economics - - - Regional Economic Activity: Growth, Development, Environmental Issues, and Changes
    • R58 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Regional Government Analysis - - - Regional Development Planning and Policy

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