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The impact of the level of market competition intensity on enterprises activities in area of intellectual capital

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  • Prusak Rafał

    (Czestochowa University of Technology, Faculty of Production Engineering and Materials Technology, Department of Production Management and Logistic)

Abstract

Market activity for today’s enterprises means continuing work to better understand the needs of their customers to provide them higher level of satisfaction. Building market advantages using a traditional approach based on material resources becoming less and less likely to increase competitiveness over the long term. The ability to use intangible assets, often more difficult to identify and manage, is becoming a key issue. Proper management of intangible assets can provide the company with unique market advantages that are unique, durable, and difficult to imitate. This study attempts to characterize selected dependencies between the nature of the actions undertaken by enterprises in relation to intellectual capital in the context of the strength of the level of competition in the market.

Suggested Citation

  • Prusak Rafał, 2017. "The impact of the level of market competition intensity on enterprises activities in area of intellectual capital," Management, Sciendo, vol. 21(2), pages 49-61, December.
    • Handle: RePEc:vrs:manmen:v:21:y:2017:i:2:p:49-61:n:4
    DOI: 10.1515/manment-2017-0004
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    References listed on IDEAS

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    1. Niamh Brennan & Brenda Connell, 2000. "Intellectual capital : current issues and policy implications," Open Access publications 10197/2916, Research Repository, University College Dublin.
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    More about this item

    Keywords

    intellectual capital; Level of competition intensity;

    JEL classification:

    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • J24 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Human Capital; Skills; Occupational Choice; Labor Productivity
    • O15 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Economic Development: Human Resources; Human Development; Income Distribution; Migration
    • O34 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Intellectual Property and Intellectual Capital

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