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Sociological factors influencing the success of African immigrant-owned micro businesses in South Africa

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  • Joseph Chikwendu Ezennia

    (University of KwaZulu-Natal, South Africa)

  • Emmanuel Mutambara

    (University of KwaZulu-Natal, South Africa)

Abstract

The sociological imbalance of African immigrant-entrepreneur hampers the growth and progress of their businesses. Therefore, the need to investigate the sociological factors influencing the success of African immigrant-owned micro businesses in Durban, South Africa. The research approach adopted was a cross-sectional field survey with a total of 364 questionnaires distributed to African immigrant-entrepreneurs in Durban with the use of cluster sampling technique. The results of the study revealed that there was a significant strong positive relationship between sociological factors and the success of foreign-owned micro-businesses in Durban. It is therefore recommended that the government should creating an enabling business environment for African Immigrant-Owned Businesses, including the protection of the lives and property of the African immigrants and their micro businesses in Durban and country wide.

Suggested Citation

  • Joseph Chikwendu Ezennia & Emmanuel Mutambara, 2020. "Sociological factors influencing the success of African immigrant-owned micro businesses in South Africa," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, vol. 8(1), pages 972-982, September.
    • Handle: RePEc:ssi:jouesi:v:8:y:2020:i:1:p:972-982
    DOI: 10.9770/jesi.2020.8.1(65)
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    References listed on IDEAS

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    More about this item

    Keywords

    African immigrant; sociological factors; micro business; entrepreneurship; xenophobia; Durban;
    All these keywords.

    JEL classification:

    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics
    • O55 - Economic Development, Innovation, Technological Change, and Growth - - Economywide Country Studies - - - Africa

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