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Recruiting And Motivating Millennials: Empirical Insights For Managers

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  • Florina PINZARU
  • Alina MIHALCEA
  • Alexandra ZBUCHEA

Abstract

One of the most provoking challenges in the today’s business environment is the recruitment and motivation of the generation of digital natives - the Millennials, as multiple pressures around the world are present: the digital transformation, the cost pressure, the demographic decline, the aging of the population and, implicitly, the reduction of the recruitment pool, coupled with the emergence of a new generation of workers with different expectations, accustomed with immediate gratification, and multiple rewards, as it is the case in the digital environment, and often with a different working style and other points of view regarding job stability. This paper is a conceptual one, being based on the empirical study of literature (online, offline, academic, and business consulting), having an explorative character and seeking to identify the main elements that should be considered by any manager when it comes to recruiting and motivating the generation of the Millennials.

Suggested Citation

  • Florina PINZARU & Alina MIHALCEA & Alexandra ZBUCHEA, 2017. "Recruiting And Motivating Millennials: Empirical Insights For Managers," Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 11(1), pages 729-737, November.
    • Handle: RePEc:rom:mancon:v:11:y:2017:i:1:p:729-737
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    References listed on IDEAS

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    1. Matt, C. & Hess, Thomas & Benlian, Alexander, 2015. "Digital Transformation Strategies," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 75002, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    2. Christian Matt & Thomas Hess & Alexander Benlian, 2015. "Digital Transformation Strategies," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 57(5), pages 339-343, October.
    3. Matt, C. & Hess, Thomas & Benlian, Alexander, 2015. "Digital Transformation Strategies," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 75202, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
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    Cited by:

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    2. Lavinia Cornelia Butum & Luminița Nicolescu & Sergiu Octavian Stan & Andrei Găitănaru, 2020. "Providing Sustainable Knowledge for the Young Graduates of Economic and Social Sciences. Case Study: Comparative Analysis of Required Global Competences in Two Romanian Universities," Sustainability, MDPI, vol. 12(13), pages 1-29, July.

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