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Reaching Destinations Through Virtual Tourism – The Case of Romania

Author

Listed:
  • Ioana Gutu

    (“Alexandru Ioan Cuza” University of Iasi, Department of Sociology and Social Work, Romania)

  • Romeo Asiminei

    (“Alexandru Ioan Cuza” University of Iasi, Department of Sociology and Social Work, Romania)

Abstract

Tourism worldwide has been severely impacted by the Covid-19 pandemic, reason for which the Industry took a turn towards the new available technologies as for responding to the new requirements. Population volition and availability towards using virtual tourism during and after the pandemic in Romania has become a genuine research subject which timely enhanced by leadership and management teams altogether, could result into a healthy and sustainable tourism industry recovery, within the post-pandemic era. According to socio-demographic factors, virtual tourism proved to be an entertainment activity for people which cannot be actually immersed within the actual destination attractions A mixed-method approach will be used, results emphasizing the role of planned behavior within the people’s destination choices. The research includes a PLS_SEM analysis which suggests the people willingness for virtual destination visits stuck, thus resulting that virtual tourism is an efficient manner as for promoting sustainable tourism actions.

Suggested Citation

  • Ioana Gutu & Romeo Asiminei, 2023. "Reaching Destinations Through Virtual Tourism – The Case of Romania," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 247-257, December.
    • Handle: RePEc:ovi:oviste:v:xxiii:y:2023:i:2:p:247-257
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    References listed on IDEAS

    as
    1. Guttentag, Daniel A., 2010. "Virtual reality: Applications and implications for tourism," Tourism Management, Elsevier, vol. 31(5), pages 637-651.
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    More about this item

    Keywords

    virtual tourism; strategic management; Covid-19 pandemic;
    All these keywords.

    JEL classification:

    • J23 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Labor Demand
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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