IDEAS home Printed from https://ideas.repec.org/a/oup/erevae/v17y1990i1p19-41.html
   My bibliography  Save this article

An Investigation into the Validity of Measures for Variation in Consumption Used in Economics and Marketing

Author

Listed:
  • van Trijp, Hans C M
  • Steenkamp, Jan-Benedict E M

Abstract

Measures that purport to represent variation in consumption have been put forward without adequate investigation into their validity, thus hampering a direct comparison of results obtained in empirical studies on this subject. This paper discusses measures for variation in consumption that have been proposed scattered through the economics and marketing literature, and investigates their validity with LISREL. Two subsets of measures are identified, relating to variation at the product level and variation at the attribute level, respectively. High reliability and convergent validity is achieved within each of the two subsets of measures, and discriminant validity is found between the two sets. Copyright 1990 by Oxford University Press.

Suggested Citation

  • van Trijp, Hans C M & Steenkamp, Jan-Benedict E M, 1990. "An Investigation into the Validity of Measures for Variation in Consumption Used in Economics and Marketing," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 17(1), pages 19-41.
  • Handle: RePEc:oup:erevae:v:17:y:1990:i:1:p:19-41
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. van Herpen, H.W.I. & Pieters, R., 2000. "Assortment Variety : Attribute versus Product-Based," Discussion Paper 2000-58, Tilburg University, Center for Economic Research.
    2. Bustos-Reyes, César Augusto & González-Benito, Óscar, 2008. "Store and store format loyalty measures based on budget allocation," Journal of Business Research, Elsevier, vol. 61(9), pages 1015-1025, September.
    3. Ho, Shuay-Tsyr & Rickard, Bradley J., 2021. "Regulation and purchase diversity: Empirical evidence from the U.S. alcohol market," International Review of Law and Economics, Elsevier, vol. 68(C).
    4. Szymanowski, Maciej & Gijsbrechts, Els, 2013. "Patterns in consumption-based learning about brand quality for consumer packaged goods," International Journal of Research in Marketing, Elsevier, vol. 30(3), pages 219-235.
    5. Hayden Stewart & J. Michael Harris, 2005. "Obstacles to Overcome in Promoting Dietary Variety: The Case of Vegetables," Review of Agricultural Economics, Agricultural and Applied Economics Association, vol. 27(1), pages 21-36.
    6. Rizoc, Marian & Cupak, Andrej & Pokrivcak, Jan, 2015. "Food Security and household consumption patterns in Slovakia," 2015 Conference, August 9-14, 2015, Milan, Italy 211553, International Association of Agricultural Economists.
    7. Madani, Fatima & Seenivasan, Satheesh & Ma, Junzhao, 2021. "Determinants of store patronage: The roles of political ideology, consumer and market characteristics," Journal of Retailing and Consumer Services, Elsevier, vol. 63(C).
    8. Andrej Cupák & Ján Pokrivčák & Marian Rizov, 2016. "Diverzifikácia spotreby potravín na Slovensku [Diversity of Food Consumption in Slovakia]," Politická ekonomie, Prague University of Economics and Business, vol. 2016(5), pages 608-626.
    9. van Herpen, H.W.I. & Pieters, R., 2000. "Assortment Variety : Attribute versus Product-Based," Other publications TiSEM 5743e33b-4f0b-4149-8d20-6, Tilburg University, School of Economics and Management.
    10. Fiona MacPhail, 1998. "Moving Beyond Statistical Validity in Economics," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 45(1), pages 119-149, November.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:oup:erevae:v:17:y:1990:i:1:p:19-41. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Oxford University Press (email available below). General contact details of provider: https://edirc.repec.org/data/eaaeeea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.