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Improving Tourism Competitiveness: The Case of Mexico

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  • Marco Serrato
  • Karla Valenzuela
  • Victor Rayas

Abstract

Through this research, a categorization and analysis of resources and actions taken by each Mexican state that contribute towards tourism competitiveness is developed. Such competitiveness is evaluated through one hundred and twelve variables, which are grouped in ten categories defined as dimensions. An overall competitiveness index is developed for each state, as well as complementary indexes for each state under the ten dimensions considered. The results of the research are satisfactory, since governmental authorities reported improvements on the number of tourists and the average expenditure. Such results were achieved by developing new initiatives and projects defined by identifying the strengths and opportunity areas in each state regarding tourism competitiveness, which are outlined through this research.

Suggested Citation

  • Marco Serrato & Karla Valenzuela & Victor Rayas, 2013. "Improving Tourism Competitiveness: The Case of Mexico," Business and Economic Research, Macrothink Institute, vol. 3(1), pages 388-405, June.
  • Handle: RePEc:mth:ber888:v:3:y:2013:i:1:p:388-405
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    References listed on IDEAS

    as
    1. Iain Begg, 1999. "Cities and Competitiveness," Urban Studies, Urban Studies Journal Limited, vol. 36(5-6), pages 795-809, May.
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    More about this item

    Keywords

    Competitiveness; Decision-Support Systems; Mexico.;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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