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The use of social media as a tool for acquiring knowledge and collaborative environment in Tourism - The Case of Greece

Author

Listed:
  • DIMITRIOS BELIAS
  • GEORGE ASPRIDIS
  • LABROS SDROLIAS
  • EFSTATHIOS VELISSARIOU

    (Department of Business Administration, Technological Educational Institute of Thessaly, Larissa, Greece)

  • DIMITRIOS KYRIAKOU

    (Dept. of Economic Sciences, Aristotle University of Thessaloniki, Greece)

  • ATHANASIOS KOUSTELIOS

    (Dept of Physical Education and Sport Science, University of Thessaly, Greece)

  • LABROS VASILIADIS

    (Dept. of Accounting and Finance, T.E.I of Central Greece)

Abstract

Social media are not only a very effective communication tool, but also is a tool for knowledge management and promote a collaborative environment ...

Suggested Citation

  • Dimitrios Belias & George Aspridis & Labros Sdrolias & Efstathios Velissariou & Dimitrios Kyriakou & Athanasios Koustelios & Labros Vasiliadis, 2017. "The use of social media as a tool for acquiring knowledge and collaborative environment in Tourism - The Case of Greece," Tourism Research Institute, Journal of Tourism Research, vol. 16(1), pages 106-116, June.
  • Handle: RePEc:jtr:journl:v:16:y:2017:i:1:p:106-116
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    References listed on IDEAS

    as
    1. Xiang, Zheng & Gretzel, Ulrike, 2010. "Role of social media in online travel information search," Tourism Management, Elsevier, vol. 31(2), pages 179-188.
    2. Judit Grotte, 2015. "New Trends In The Hospitality Industry," Tourism Research Institute, Journal of Tourism Research, vol. 11(1), pages 174-189, September.
    3. David H. Brown & Nigel Lockett, 2007. "E-business, innovation and SMEs: the significance of hosted services and firm aggregations," International Journal of Entrepreneurship and Innovation Management, Inderscience Enterprises Ltd, vol. 7(1), pages 92-112.
    4. Manfred Bruhn & Verena Schoenmueller & Daniela B. Schäfer, 2012. "Are social media replacing traditional media in terms of brand equity creation?," Management Research Review, Emerald Group Publishing Limited, vol. 35(9), pages 770-790, August.
    5. Sparks, Beverley A. & Browning, Victoria, 2011. "The impact of online reviews on hotel booking intentions and perception of trust," Tourism Management, Elsevier, vol. 32(6), pages 1310-1323.
    6. Mangold, W. Glynn & Faulds, David J., 2009. "Social media: The new hybrid element of the promotion mix," Business Horizons, Elsevier, vol. 52(4), pages 357-365, July.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Social Media 1; Knowledge Acquisition 2; Tourism 3; Greece 4; Collaboration 5;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • L84 - Industrial Organization - - Industry Studies: Services - - - Personal, Professional, and Business Services
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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