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Service Quality In Company Providing Educational Services: A Case Study Calidad En El Servicio De Empresa Que Ofrece Servicios Educativos: Caso De Estudio

Author

Listed:
  • Pedro Pablo Dorantes Torres
  • Mayanyn Larrañaga Moreno
  • Maria Teresa Ortega Flores

Abstract

The purpose of this document is to study and analyze the perception of parents about services provided by the educational institution in which their children study. The goal is to identify areas of opportunity that the school has and to implement strategies that result in better academic performance of students. This project was carried out in an educational institution of basic and intermediate level, in the city of Cuernavaca, Morelos, Mexico during the 2017-2018 school year. Results were shared with the principals of the institution to be used in the development of improvement strategies

Suggested Citation

  • Pedro Pablo Dorantes Torres & Mayanyn Larrañaga Moreno & Maria Teresa Ortega Flores, 2019. "Service Quality In Company Providing Educational Services: A Case Study Calidad En El Servicio De Empresa Que Ofrece Servicios Educativos: Caso De Estudio," Revista Global de Negocios, The Institute for Business and Finance Research, vol. 7(3), pages 73-85.
    • Handle: RePEc:ibf:rgnego:v:7:y:2019:i:3:p:73-85
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    More about this item

    Keywords

    Organizations; Service Quality; Educational Institution; Performance;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • M39 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Other

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