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Fostering Sustainable Fashion Innovation: Insights from Ideation Tool Development and Co-Creation Workshops

Author

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  • Eunsuk Hur

    (Faculty of Arts, Humanities and Cultures, School of Design, University of Leeds, Leeds LS2 9JT, UK)

  • Katie Beverley

    (PDR, The International Centre for Design & Research, Cardiff Metropolitan University, Western Avenue, Cardiff CF5 2YB, UK)

Abstract

Idea generation is often considered the biggest influence on both the value creation and sustainability of a product–service system. Although several researchers have put forward sustainable innovation tools, there has been limited research into potential tools that can support the ideation stage for future sustainable fashion professionals. In this study, we aim to address this gap by (1) critically examining the management control systems that support the ideation phase and how different types of tools assist sustainability innovation, (2) investigating the potential value of co-creation in the ideation phase, and (3) evaluating a sustainable fashion toolkit designed for use in co-creation workshops. The proposed application of the toolkit was tested with designers, marketers, and entrepreneurs in several co-creation workshops ( n = 147) that examined the users’ experiences and the toolkit’s usefulness using task analysis. In-depth interviews with industry professionals and educators were also conducted to identify the key criteria for optimal tool development and use in both industrial and educational contexts. This study contributes at a theoretical level by proposing a sustainable fashion innovation tool that considers management control systems and practical guidelines for tool development and by delineating implications for the future of sustainable fashion education and skills.

Suggested Citation

  • Eunsuk Hur & Katie Beverley, 2023. "Fostering Sustainable Fashion Innovation: Insights from Ideation Tool Development and Co-Creation Workshops," Sustainability, MDPI, vol. 15(21), pages 1-28, October.
    • Handle: RePEc:gam:jsusta:v:15:y:2023:i:21:p:15499-:d:1271964
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    References listed on IDEAS

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    3. Karaosman, Hakan & Perry, Patsy & Brun, Alessandro & Morales-Alonso, Gustavo, 2020. "Behind the runway: Extending sustainability in luxury fashion supply chains," Journal of Business Research, Elsevier, vol. 117(C), pages 652-663.
    4. Paulus, Paul B. & Yang, Huei-Chuan, 2000. "Idea Generation in Groups: A Basis for Creativity in Organizations," Organizational Behavior and Human Decision Processes, Elsevier, vol. 82(1), pages 76-87, May.
    5. Niu, Baozhuang & Chen, Lei & Zhang, Jie, 2017. "Punishing or subsidizing? Regulation analysis of sustainable fashion procurement strategies," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 107(C), pages 81-96.
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