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Overseas Warehouse Deployment for Cross-Border E-Commerce in the Context of the Belt and Road Initiative

Author

Listed:
  • Chanjuan Liu

    (School of Business Administration and Customs Affairs, Shanghai Customs College, Shanghai 201204, China)

  • Jinran Wu

    (School of Mathematical Sciences, Faculty of Science, Queensland University of Technology, Brisbane, QLD 4001, Australia)

  • Harshanie Lakshika Jayetileke

    (Department of Mathematics, Faculty of Science, University of Ruhuna, Matara 81000, Sri Lanka)

Abstract

The development of cross-border e-commerce is generally faced with problems such as high freight, long transportation time, and low service level. However, overseas warehouses can effectively solve the above problems to a certain extent, and they can improve consumer satisfaction. Therefore, this paper proposed a method combined with the entropy technique for order of preference by similarity to ideal solution (E-TOPSIS) model and complex network analysis theory to make a comprehensive determination of overseas warehouse locations for China’s e-commerce exports in the context of the Belt and Road Initiative (B&R). We selected 62 countries along the B&R as pre-candidates for overseas warehouse locations and then evaluated the significance of each node in cross-border e-commerce for Chinese export products. Finally, 15 countries were identified as the optimal overseas warehouse locations for Chinese export products along the B&R. The results can provide reference for overseas warehouse deployment of Chinese cross-border e-commerce enterprises as well as the development and the construction of the B&R.

Suggested Citation

  • Chanjuan Liu & Jinran Wu & Harshanie Lakshika Jayetileke, 2022. "Overseas Warehouse Deployment for Cross-Border E-Commerce in the Context of the Belt and Road Initiative," Sustainability, MDPI, vol. 14(15), pages 1-16, August.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:15:p:9642-:d:881099
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    References listed on IDEAS

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    Cited by:

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