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Factors Influencing Business Analytics Solutions and Views on Business Problems

Author

Listed:
  • Martin Potančok

    (Department of Information Technologies, Faculty of Informatics and Statistics, Prague University of Economics and Business, nám. W. Churchilla 1938/4, 130 67 Prague 3, Czech Republic)

  • Jan Pour

    (Department of Information Technologies, Faculty of Informatics and Statistics, Prague University of Economics and Business, nám. W. Churchilla 1938/4, 130 67 Prague 3, Czech Republic)

  • Wui Ip

    (Department of Pediatrics, School of Medicine, Stanford University, 300 Pasteur Drive, MC: 5776, Stanford, CA 94305-5776, USA)

Abstract

The main aim of this paper is to identify and specify factors that influence business analytics. A factor in this context refers to any significant characteristic that defines the environment in which business analytics and business in general are conducted. Factors and their understanding are essential for the quality of final business analytics solutions, given their complexity and interconnectedness. Factors play an extremely important role in analytic thinking and business analysts’ skills and knowledge. These factors determine effective approaches and procedures for business analytics, and, in some cases, they also aid in the decision to delay a business analytics solution given a situation. This paper has used the case study method, a qualitative research method, due to the need to carry out investigation within the actual business (company) environment, in order to be able to fully understand and verify factors affecting analytics from the viewpoint of all stakeholders. This study provides a set of 15 factors from business, company, and market environments, including their importance in business analytics.

Suggested Citation

  • Martin Potančok & Jan Pour & Wui Ip, 2021. "Factors Influencing Business Analytics Solutions and Views on Business Problems," Data, MDPI, vol. 6(8), pages 1-12, August.
  • Handle: RePEc:gam:jdataj:v:6:y:2021:i:8:p:82-:d:607899
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    References listed on IDEAS

    as
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