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A regional solution to the strategy and structure of multinationals

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  • Rugman, Alan M.
  • Verbeke, Alain

Abstract

Summary The transnational solution developed by Bartlett and Ghoshal is shown to be suitable for only a few special cases of multinational enterprise (MNE) strategy and structure. As MNEs have most of their assets and sales within their home region, they are in need of regional, not transnational strategy and structure. Here we provide data on the regional dimension of assets and sales of the world's largest 500 multinationals. We explore how the empirical reality of a regional concentration of assets and sales imposes a regional solution, rather than the transnational solution.

Suggested Citation

  • Rugman, Alan M. & Verbeke, Alain, 2008. "A regional solution to the strategy and structure of multinationals," European Management Journal, Elsevier, vol. 26(5), pages 305-313, October.
  • Handle: RePEc:eee:eurman:v:26:y:2008:i:5:p:305-313
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    Citations

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    Cited by:

    1. Celal Bayari, 2016. "Economic Geography of the Australian Mining Industry," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 107(5), pages 552-566, December.
    2. Hillemann, Jenny & Gestrin, Michael, 2016. "The limits of firm-level globalization: Revisiting the FSA/CSA matrix," International Business Review, Elsevier, vol. 25(3), pages 767-775.
    3. Andreas P. J. Schotter & Maximilian Stallkamp & Brian C. Pinkham, 2017. "MNE Headquarters Disaggregation: The Formation Antecedents of Regional Management Centers," Journal of Management Studies, Wiley Blackwell, vol. 54(8), pages 1144-1169, December.
    4. Verbeke, Alain & Kano, Liena, 2016. "An internalization theory perspective on the global and regional strategies of multinational enterprises," Journal of World Business, Elsevier, vol. 51(1), pages 83-92.
    5. Benjamin Rosa & Philippe Gugler & Alain Verbeke, 2020. "Regional and global strategies of MNEs: Revisiting Rugman & Verbeke (2004)," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 51(7), pages 1045-1053, September.
    6. José Plá Barber & Cristina Villar & Luis Silva Domingo, 2015. "Parenting MNC networks through springboard subsidiaries: a dynamic model of evolution," Documentos de Investigación 100, Universidad ORT Uruguay. Facultad de Administración y Ciencias Sociales.
    7. Alan M. Rugman & Alain Verbeke & Quyen T. K. Nguyen, 2011. "Fifty Years of International Business Theory and Beyond," Management International Review, Springer, vol. 51(6), pages 755-786, December.
    8. Csaba Weiner, 2017. "International expansion of Russian multinationals - a focus on home-country push factors, Europe and five CEE countries," IWE Working Papers 236, Institute for World Economics - Centre for Economic and Regional Studies.
    9. Chakravarty, Dwarka & Hsieh, Ying-Ying & Schotter, Andreas P.J. & Beamish, Paul W., 2017. "Multinational enterprise regional management centres: Characteristics and performance," Journal of World Business, Elsevier, vol. 52(2), pages 296-311.
    10. Siddique Hasinul Hussan & Bardai Barjoyai Bin, 2023. "Seventy Years of FDI Literature: Review, Comparison and Critique," Economics, Sciendo, vol. 11(1), pages 195-221, June.
    11. Yujin Jeong & Jordan I. Siegel, 2020. "How important is regional vs. global scope? An examination of U.S. multinationals," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 51(7), pages 1142-1160, September.
    12. Pisani, Niccolò & Caldart, Adrián & Hopma, Jaël, 2017. "SMEs' formation of minority international joint ventures and level of internationalization: The moderating role of a global versus regional focus," European Management Journal, Elsevier, vol. 35(3), pages 414-424.
    13. Ilgaz Arikan & Ipek Koparan & Asli M Arikan & Oded Shenkar, 2022. "Dynamic capabilities and internationalization of authentic firms: Role of heritage assets, administrative heritage, and signature processes," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(4), pages 601-635, June.
    14. Charles E. Bryant & Rajshekhar G. Javalgi, 2016. "Global Economic Integration in Developing Countries: The Role of Corruption and Human Capital Investment," Journal of Business Ethics, Springer, vol. 136(3), pages 437-450, July.
    15. Dellestrand, Henrik, 2011. "Subsidiary embeddedness as a determinant of divisional headquarters involvement in innovation transfer processes," Journal of International Management, Elsevier, vol. 17(3), pages 229-242, September.
    16. Villar, Cristina & Dasí, Àngels & Botella-Andreu, Ana, 2018. "Subsidiary-specific advantages for inter-regional expansion: The role of intermediate units," International Business Review, Elsevier, vol. 27(2), pages 328-338.
    17. Dirk Ulrich Gilbert & Patrick Heinecke, 2014. "Success Factors of Regional Strategies for Multinational Corporations: Exploring the Appropriate Degree of Regional Management Autonomy and Regional Product/Service Adaptation," Management International Review, Springer, vol. 54(5), pages 615-651, October.
    18. Verbeke, Alain & Kano, Liena & Yuan, Wenlong, 2016. "Inside the regional multinationals: A new value chain perspective on subsidiary capabilities," International Business Review, Elsevier, vol. 25(3), pages 785-793.
    19. Kolk, Ans & van Tulder, Rob, 2010. "International business, corporate social responsibility and sustainable development," International Business Review, Elsevier, vol. 19(2), pages 119-125, April.
    20. García-García, Raquel & García-Canal, Esteban & Guillén, Mauro F., 2017. "Rapid internationalization and long-term performance: The knowledge link," Journal of World Business, Elsevier, vol. 52(1), pages 97-110.
    21. Benjamin Rosa & Philippe Gugler & Alain Verbeke, 0. "Regional and global strategies of MNEs: Revisiting Rugman & Verbeke (2004)," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 0, pages 1-9.

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