IDEAS home Printed from https://ideas.repec.org/a/eco/journ3/2017-01-35.html
   My bibliography  Save this article

Mapping the Terrain of Business Education

Author

Listed:
  • Mohammad Rishad Faridi

    (Department of Marketing, College of Business Administration, Prince Sattam bin Abdulaziz University, Al Kharj, Kingdom of Saudi Arabia)

  • S. M. Arif

    (Global Human Resource Professional & Educationist, New Delhi, India,)

  • Harish Kumar

    (Business Administration, Department of Management Studies, Guru Ghasidas Vishwavidyalaya (A Central University), Bilaspur, Chhattisgarh, India.)

Abstract

Business education is one of the most sought-after and widely appreciated branches of higher education. It ropes in discipline and dedication in equal measure while imparting teaching and learning. It stimulates economic rollout and business culture with a view to enhancing the interest of all the stakeholders. In the nineties, business education was more focused on imparting state of art education which greatly enhanced overall performance and perception of business as an academic discipline. Today it has widened its horizon to withstand the challenges posed by globalization, open innovation, corporate renewal and venturing. The scenario has changed drastically; emphasis on functional business is now replaced with working with cross multi discipline teams, and here technology plays major role not only in business education but also in higher education. Business education focuses on identifying opportunities in technology entrepreneurship, and commercial employability skills these are traits required by the industries. This research paper will identify and clearly spell out a futuristic approach of business education approximately a decade from now, by visualizing and analyzing the shift of business education direction through analyzing the past and present scenario in business schools.

Suggested Citation

  • Mohammad Rishad Faridi & S. M. Arif & Harish Kumar, 2017. "Mapping the Terrain of Business Education," International Review of Management and Marketing, Econjournals, vol. 7(1), pages 257-264.
    • Handle: RePEc:eco:journ3:2017-01-35
    as

    Download full text from publisher

    File URL: http://www.econjournals.com/index.php/irmm/article/download/3344/pdf
    Download Restriction: no
    File URL: http://www.econjournals.com/index.php/irmm/article/view/3344/pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Hawawini, Gabriel, 2005. "The future of business schools," MPRA Paper 44888, University Library of Munich, Germany.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Camelia Ilie & Gaston Fornes & Guillermo Cardoza & Juan Carlos Mondragón Quintana, 2020. "Development of Business Schools in Emerging Markets: Learning through Adoption and Adaptation," Sustainability, MDPI, vol. 12(20), pages 1-28, October.
    2. Aithal, Architha & Aithal, Sreeramana, 2018. "How and Why Wharton Business School became World Topper – A Case Study on Organizational Quest for Excellence of First US Business School," MPRA Paper 85727, University Library of Munich, Germany.
    3. Mottis, Nicolas, 2006. "Bologna: Far from a Model, Just a Process for a While…," ESSEC Working Papers DR 06006, ESSEC Research Center, ESSEC Business School.
    4. Mihhailova, Gerda, 2005. "E-learning as internationalization strategy in higher education: Lecturer’s and student’s perspective," MPRA Paper 2578, University Library of Munich, Germany, revised 2006.
    5. Acito, Frank & McDougall, Patricia M. & Smith, Daniel C., 2008. "One hundred years of excellence in business education: What have we learned?," Business Horizons, Elsevier, vol. 51(1), pages 5-12.
    6. Kaplan, Andreas, 2018. "A school is “a building that has four walls…with tomorrow inside”: Toward the reinvention of the business school," Business Horizons, Elsevier, vol. 61(4), pages 599-608.
    7. Jessica Lichy & Rickard Enstroem, 2015. "Rethinking Business Models for 21st Century Higher Education: A European Perspective," International Journal of Higher Education, Sciedu Press, vol. 4(4), pages 119-119, November.
    8. Kym Fraser & Benedict Sheehy, 2020. "Abundant Publications but Minuscule Impact: The Irrelevance of Academic Accounting Research on Practice and the Profession," Publications, MDPI, vol. 8(4), pages 1-36, October.
    9. Syed Alwi, Sharifah Faridah & Kitchen, Philip J., 2014. "Projecting corporate brand image and behavioral response in business schools: Cognitive or affective brand attributes?," Journal of Business Research, Elsevier, vol. 67(11), pages 2324-2336.

    More about this item

    Keywords

    Business Education; Collaborative; Fresh Thinking; Stakeholder;
    All these keywords.

    JEL classification:

    • M0 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General
    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • O3 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eco:journ3:2017-01-35. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Ilhan Ozturk (email available below). General contact details of provider: http://www.econjournals.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.