IDEAS home Printed from https://ideas.repec.org/a/cub/journm/v18y2023i3p47-55.html
   My bibliography  Save this article

Maximizing business potential: The symbiotic relationship between employee training and business success

Author

Listed:
  • Vasilii Ostin

    (National School of Management ENSM, Tipaza, Algeria)

Abstract

In the modern business landscape, the symbiotic relationship between employee training and business performance in a form of sales and marketing aspects has become increasingly evident. This research delves into the pivotal role of vocational training within European companies, particularly in the context of their impact on business outcomes of organizations. Through a deep analysis of secondary data from the Continuing Vocational Training Survey (CVTS) carried out by Eurostat, this paper uncovers the link between effective training practices and their subsequent impact on sales performance as well as interconnection with marketing initiatives. The findings reveal that businesses can significantly enhance its strategies by investing in employee training programs that foster skills demanded by the evolving market. The results underscore that companies adopting a holistic approach to employee training and aligning it with sales activities are better poised to thrive in a competitive landscape. This article serves as a valuable resource for business leaders, HR professionals, sales managers, educators, and researchers looking to understand and harness the interplay between employee development and business success to navigate the dynamic business world effectively.

Suggested Citation

  • Vasilii Ostin, 2023. "Maximizing business potential: The symbiotic relationship between employee training and business success," Marketing Science & Inspirations, Comenius University in Bratislava, Faculty of Management, vol. 18(3), pages 47-55.
    • Handle: RePEc:cub:journm:v:18:y:2023:i:3:p:47-55
    as

    Download full text from publisher

    File URL: https://msijournal.com/maximizing-business-potential/
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    sales; training; development; employee; skills;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • M53 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Training

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:cub:journm:v:18:y:2023:i:3:p:47-55. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Frantisek Olsavsky (email available below). General contact details of provider: https://edirc.repec.org/data/fmkomsk.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.