Alicia Mateos Ronco () (Universidad Politécnica de Valencia. CEGEA Centro de Investigación y Especialización en Gestión de Empresas Agroalimentarias) Ricardo J. Server Izquierdo () (Universidad Politécnica de Valencia. CEGEA Centro de Investigación y Especialización en Gestión de Empresas Agroalimentarias)
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Today’s economic scenario makes it necessary for citrus fruit cooperatives to adopt business practices which will achieve a competitive advantage and thus guarantee their continued activity. The cooperative sector has traditionally been unaffected by business management techniques, focusing on specific aspects of management. However, many advantages can be obtained from integrated management of a cooperative with regard to the quality and quantity of the information required for taking decisions. This study considers the use of a management system based on activities as a vehicle for the integrated management of business practices in citrus fruit cooperatives. It suggests a methodology for applying the system and analyses its potential for achieving a competitive advantage.
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Find related papers by JEL classification: L70 - Industrial Organization - - Industry Studies: Primary Products and Construction - - - General M10 - Business Administration and Business Economics; Marketing; Accounting - - Business Administration - - - General P13 - Economic Systems - - Capitalist Systems - - - Cooperative Enterprises Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness