Le développement d'une logistique durable dans la filière vitivinicole bourguignonne ? Identification des stratégies et pratiques

The objective of this paper is to analyze whether wine companies in Burgundy promote a sustainable logistics and how they implement it. The studied population consists of three types of actors (growers, cooperatives, traders). We were able to separate companies into two categories in order to identify the main trends in sustainable logistic strategies. The first category consists of companies with more sophisticated logistics while the second relates to smaller businesses and gives secondary importance to such strategies. However we show that other elements contribute to consider the importance of sustainable development. Thus, small companies with experience of distributing wine on different supply chains (including export), who outsource functions that are not central to their core activity to logistic service providers with whom they have a close relationship, who build lasting partnerships with stakeholders such as customers or develop innovations like pooling in logistics management or the use of batch carriers, can also be efficient in sustainable logistics and economic performance (cost reduction). JEL Codes: Q56, L66, Q52, R410