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Financial literacy and household asset allocation: Evidence from micro‐data in China

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  • Xiaomeng Lu
  • Jingna Xiao
  • Yu Wu

Abstract

Improving household asset allocation (HAA) ability can enable households to increase consumption and promote the steady growth of China's economy. However, HAA decisions in China are suboptimal. This may be related to households' limited financial literacy. Based on 2017 and 2019 China Household Finance Survey data, this study examines the role of financial literacy in improving HAA. It finds that the higher the household's financial literacy, the higher the household's score in the asset allocation evaluation because households with higher financial literacy pay greater attention to economic and financial news and are more inclined to seek advice from investment advisors. Further analysis shows that the optimization effect of financial literacy on HAA is greater in households that are wealthy, higher educated, and located in areas with better regional financial development. In conclusion, helping households improve their financial literacy is an important step toward improving HAA ability.

Suggested Citation

  • Xiaomeng Lu & Jingna Xiao & Yu Wu, 2021. "Financial literacy and household asset allocation: Evidence from micro‐data in China," Journal of Consumer Affairs, Wiley Blackwell, vol. 55(4), pages 1464-1488, December.
  • Handle: RePEc:bla:jconsa:v:55:y:2021:i:4:p:1464-1488
    DOI: 10.1111/joca.12406
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    3. Abu Elnasr E. Sobaih & Ibrahim A. Elshaer, 2023. "Risk-Taking, Financial Knowledge, and Risky Investment Intention: Expanding Theory of Planned Behavior Using a Moderating-Mediating Model," Mathematics, MDPI, vol. 11(2), pages 1-17, January.
    4. Trang M. T. Phung & Quoc N. Tran & Phuong Nguyen‐Hoang & Nhut H. Nguyen & Tho H. Nguyen, 2023. "The role of learning motivation on financial knowledge among Vietnamese college students," Journal of Consumer Affairs, Wiley Blackwell, vol. 57(1), pages 529-563, January.
    5. Xiao Ling & Luanfeng Wang & Yuxi Pan & Yanchao Feng, 2023. "The Impact of Financial Literacy on Household Health Investment: Empirical Evidence from China," IJERPH, MDPI, vol. 20(3), pages 1-23, January.

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