IDEAS home Printed from https://ideas.repec.org/a/bjc/journl/v8y2022i11p62-72.html
   My bibliography  Save this article

Proposed Research Model for an Acceptance of E-Commerce Services among the Students in Uzbekistan

Author

Listed:
  • Teshabaeva Shakhlo Abdurakhimovna

    (Al-Madinah International University, Malaysia)

  • Mohammad Mahmoud Saleem Alzubi

    (Al-Madinah International University, Malaysia)

  • Abdoulrahman Aljounaidi

    (Al-Madinah International University, Malaysia)

Abstract

This study investigates the factors that significantly affect the acceptance of e-commerce in Uzbekistan. These factors were Technology, Awareness, Trust, technology acceptance model and Innovation Diffusion theory Characteristics. This study adopted the deductive approach to reach its objectives. It presents a theoretical framework for the construction of hypotheses. The hypotheses were tested to obtain the findings that may be generalized afterwards. The primary data were collected from 384 valid questionnaires, which were distributed to random Uzbek students in four universities. After reviewing several related studies, the Likert five- point scale questionnaire was constructed for gathering the required data, which were then analyzed using the SPSS software.

Suggested Citation

  • Teshabaeva Shakhlo Abdurakhimovna & Mohammad Mahmoud Saleem Alzubi & Abdoulrahman Aljounaidi, 2021. "Proposed Research Model for an Acceptance of E-Commerce Services among the Students in Uzbekistan," International Journal of Research and Scientific Innovation, International Journal of Research and Scientific Innovation (IJRSI), vol. 8(12), pages 62-72, November.
    • Handle: RePEc:bjc:journl:v:8:y:2022:i:11:p:62-72
    as

    Download full text from publisher

    File URL: https://www.rsisinternational.org/journals/ijrsi/digital-library/volume-8-issue-11/62-72.pdf
    Download Restriction: no
    File URL: https://www.rsisinternational.org/virtual-library/papers/proposed-research-model-for-an-acceptance-of-e-commerce-services-among-the-students-in-uzbekistan/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Viswanath Venkatesh, 2000. "Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model," Information Systems Research, INFORMS, vol. 11(4), pages 342-365, December.
    2. Poh-Ming Wong Winnie, 2014. "The Impact of Trustworthiness and Customer e-Loyalty and e-Satisfaction," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 4(3), pages 390-408, March.
    3. Hargo Utomo & Mark Dodgson, 2001. "Contributing Factors to the Diffusion of IT within Small and Medium-Sized Firms in Indonesia," Journal of Global Information Technology Management, Taylor & Francis Journals, vol. 4(2), pages 22-37, April.
    4. Sandro Castaldo & Katia Premazzi & Fabrizio Zerbini, 2010. "The Meaning(s) of Trust. A Content Analysis on the Diverse Conceptualizations of Trust in Scholarly Research on Business Relationships," Journal of Business Ethics, Springer, vol. 96(4), pages 657-668, November.
    5. Ibrahim Elbeltagi & Neil McBride & Glenn Hardaker, 2005. "Evaluating the Factors Affecting DSS Usage by Senior Managers in Local Authorities in Egypt," Journal of Global Information Management (JGIM), IGI Global, vol. 13(2), pages 42-65, April.
    6. Shirley Taylor & Peter A. Todd, 1995. "Understanding Information Technology Usage: A Test of Competing Models," Information Systems Research, INFORMS, vol. 6(2), pages 144-176, June.
    7. Dass, Rajanish & Pal Sujoy, 2011. "A Meta Analysis on Adoption of Mobile Financial Services," IIMA Working Papers WP2011-01-05, Indian Institute of Management Ahmedabad, Research and Publication Department.
    8. Christian Mbayo Kabango & Asa Romeo Asa, 2015. "Factors influencing e-commerce development: Implications for the developing countries," International Journal of Innovation and Economic Development, Inovatus Services Ltd., vol. 1(1), pages 59-66, April.
    9. Reinartz, Werner & Haenlein, Michael & Henseler, Jörg, 2009. "An empirical comparison of the efficacy of covariance-based and variance-based SEM," International Journal of Research in Marketing, Elsevier, vol. 26(4), pages 332-344.
    10. Barnes, Nora Ganim & Connell, Allison & Hermenegildo, Lisa & Mattson, Lucinda, 1996. "Regional differences in the economic impact of Wal-Mart," Business Horizons, Elsevier, vol. 39(4), pages 21-25.
    11. M. Bourlakis & S. Papagiannidis & Helen Fox, 2008. "E-Consumer Behaviour: Past, Present and Future Trajectories of an Evolving Retail Revolution," International Journal of E-Business Research (IJEBR), IGI Global, vol. 4(3), pages 64-76, July.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Teshabaeva Shakhlo Abdurakhimovna & Mohammad Mahmoud Saleem Alzubi & Abdoulrahman Aljounaidi, 2021. "Mediating Effect of Awareness Factors on the Behavioral Intention to Use In E-Commerce Services in Uzbekistan," International Journal of Research and Scientific Innovation, International Journal of Research and Scientific Innovation (IJRSI), vol. 8(1), pages 29-39, January.
    2. Buil, Isabel & Catalán, Sara & Martínez, Eva, 2020. "Understanding applicants’ reactions to gamified recruitment," Journal of Business Research, Elsevier, vol. 110(C), pages 41-50.
    3. Mäntymäki, Matti & Salo, Jari, 2013. "Purchasing behavior in social virtual worlds: An examination of Habbo Hotel," International Journal of Information Management, Elsevier, vol. 33(2), pages 282-290.
    4. Nistor, Cristian, 2013. "A conceptual model for the use of social media in companies," MPRA Paper 44224, University Library of Munich, Germany.
    5. Jeeyeon Jeong & Yaeri Kim & Taewoo Roh, 2021. "Do Consumers Care About Aesthetics and Compatibility? The Intention to Use Wearable Devices in Health Care," SAGE Open, , vol. 11(3), pages 21582440211, August.
    6. Al-Qeisi, Kholoud & Dennis, Charles & Alamanos, Eleftherios & Jayawardhena, Chanaka, 2014. "Website design quality and usage behavior: Unified Theory of Acceptance and Use of Technology," Journal of Business Research, Elsevier, vol. 67(11), pages 2282-2290.
    7. Oghuma, Apollos Patricks & Chang, Younghoon & Libaque-Saenz, Christian Fernando & Park, Myeong-Cheol & Rho, Jae Jeung, 2015. "Benefit-confirmation model for post-adoption behavior of mobile instant messaging applications: A comparative analysis of KakaoTalk and Joyn in Korea," Telecommunications Policy, Elsevier, vol. 39(8), pages 658-677.
    8. Christian Nitzl & Wynne W. Chin, 2017. "The case of partial least squares (PLS) path modeling in managerial accounting research," Journal of Management Control: Zeitschrift für Planung und Unternehmenssteuerung, Springer, vol. 28(2), pages 137-156, May.
    9. Juan F. Tavera Mesías & Juan C. Sánchez Giraldo & Bernardo Ballesteros Díaz, 2011. "Aceptación del E-Commerce en Colombia: un estudio para la ciudad de Medellín," Revista Facultad de Ciencias Económicas, Universidad Militar Nueva Granada, December.
    10. ADEYEYE, Gbadegesin, 2019. "http://anale.spiruharet.ro/index.php/economics/article/view/1914/pdf," Annals of Spiru Haret University, Economic Series, Universitatea Spiru Haret, vol. 19(1), pages 31-63.
    11. Oguz YILDIZ & Hakan KITAPCI, 2018. "Exploring Factors Affecting Consumers¡¯ Adoption of Shopping via Mobile Applications in Turkey," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 10(2), pages 60-75, June.
    12. Deborah Compeau & Barbara Marcolin & Helen Kelley & Chris Higgins, 2012. "Research Commentary ---Generalizability of Information Systems Research Using Student Subjects---A Reflection on Our Practices and Recommendations for Future Research," Information Systems Research, INFORMS, vol. 23(4), pages 1093-1109, December.
    13. Marta Perdigoto & Winnie Picoto, 2012. "Analysing Intention And Action In Mobile Banking Services," Portuguese Journal of Management Studies, ISEG, Universidade de Lisboa, vol. 0(2), pages 133-152.
    14. Rekha Dahiya & Gayatri, 2017. "Investigating Indian Car Buyers’ Decision to Use Digital Marketing Communication: An Empirical Application of Decomposed TPB," Vision, , vol. 21(4), pages 385-396, December.
    15. Yasir Abdullah ALzaydi & Mohammad Alzubi & Abdoulrahman Jounaidi & Zakarya Mohsen Muthanna Mohammed, 2021. "Investigating the Factors Affecting the Use of the E-Delivery Services," International Journal of Research and Scientific Innovation, International Journal of Research and Scientific Innovation (IJRSI), vol. 8(7), pages 48-53, July.
    16. Elahe Kordi Ghasrodashti, 2018. "Explaining brand switching behavior using pull–push–mooring theory and the theory of reasoned action," Journal of Brand Management, Palgrave Macmillan, vol. 25(4), pages 293-304, July.
    17. Chung-Ho Su, 2018. "Exploring Sustainability Environment Educational Design and Learning Effect Evaluation through Migration Theory: An Example of Environment Educational Serious Games," Sustainability, MDPI, vol. 10(10), pages 1-26, September.
    18. Tamara Dinev & Paul Hart, 2006. "An Extended Privacy Calculus Model for E-Commerce Transactions," Information Systems Research, INFORMS, vol. 17(1), pages 61-80, March.
    19. Mariani, Marcello M. & Ek Styven, Maria & Teulon, Fréderic, 2021. "Explaining the intention to use digital personal data stores: An empirical study," Technological Forecasting and Social Change, Elsevier, vol. 166(C).
    20. Song, Jinzhu & Drennan, Judy C. & Andrews, Lynda M., 2012. "Exploring regional differences in Chinese consumer acceptance of new mobile technology: A qualitative study," Australasian marketing journal, Elsevier, vol. 20(1), pages 80-88.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bjc:journl:v:8:y:2022:i:11:p:62-72. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Renu Malsaria (email available below). General contact details of provider: https://www.rsisinternational.org/journals/ijrsi/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.