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Organic Foods Find Opportunity in the Natural Food Industry

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  • Dunn, Julie Anton

Abstract

0 rganic foods may constitute a small segment of the $334 billion in retail food sales in 1994, but they have carved a niche in a retail food sector growing by leaps and bounds-the natural food industry. As reported by the industry's leading trade publication, the Natural Food Merchandiser (NFM), organic product sales in natural foodstores grew by 21 percent in 1994. The market for organic products has escalated with sales increases of 20 percent or more each year from 1989 to 1994, according to NFM (USDA does not compile retail sales data for organic foods or natural foodstores). The dominant retail outlet for organic foods-natural foodstores- captured 67 percent of the $2.3 billion in total 1994 U.S. organic food sales. In some areas, competition from successful natural foodstores has spurred an increase in the volume of organic products stocked in conventional grocery chains

Suggested Citation

  • Dunn, Julie Anton, 1995. "Organic Foods Find Opportunity in the Natural Food Industry," Food Review/ National Food Review, United States Department of Agriculture, Economic Research Service, vol. 18(3), September.
  • Handle: RePEc:ags:uersfr:266189
    DOI: 10.22004/ag.econ.266189
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    Citations

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    Cited by:

    1. Mundy, Karen & Coale, Charles W., Jr. & Sterrett, Susan B., 1997. "To Market. . To Market . . . Seven Steps To A Marketing Plan For Horticultural Products," Report Papers 14846, Virginia Tech, Rural Economic Analysis Program (REAP).
    2. Klonsky, Karen & Tourte, Laura & Thompson, Gary D. & Lohr, Luanne & Krissoff, Barry, 1998. "Emergence Of U.S. Organic Agriculture: Can We Compete?," Faculty Series 16704, University of Georgia, Department of Agricultural and Applied Economics.
    3. Chang, Hui-Shung (Christie) & Griffith, Garry R. & Zepeda, Lydia, 2003. "An Overview of the Organic Food Products Market in Australia," Working Papers 12928, University of New England, School of Economics.
    4. Jans, Sharon & Fernandez-Cornejo, Jorge, 2001. "The Economics Of Organic Farming In The U.S.: The Case Of Tomato Production," 2001 Annual meeting, August 5-8, Chicago, IL 20618, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    5. Ro, Eunjik & Frechette, Darren L., 2001. "The Effect Of California Weather Conditions On Price Premia For Organically Grown Vegetables In The United States," Journal of Food Distribution Research, Food Distribution Research Society, vol. 32(2), pages 1-9, July.
    6. Harris, J. Michael, 1997. "Consumers Pay a Premium for Organic Baby Foods," Food Review/ National Food Review, United States Department of Agriculture, Economic Research Service, vol. 20(2), pages 1-4.
    7. Vandeman, Ann M. & Hayden, Beth, 1997. "New Law Paves Way for Expanding Organic Market," Food Review/ National Food Review, United States Department of Agriculture, Economic Research Service, vol. 20(2), pages 1-5.

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