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Consumer Expenditures At Direct Produce Markets


Author Info

  • Schatzer, Raymond Joe
  • Tilley, Daniel S.
  • Moesel, Douglas


Interviews of customers at direct produce markets were conducted to determine why expenditure patterns vary. Frequency of shopping at outlets, income, uses of produce, household composition, and distance to the outlet are important determinants of expenditures at direct product outlets.

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Bibliographic Info

Article provided by Southern Agricultural Economics Association in its journal Southern Journal of Agricultural Economics.

Volume (Year): 21 (1989)
Issue (Month): 01 (July)

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Handle: RePEc:ags:sojoae:30187

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Keywords: Consumer/Household Economics;


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  1. Smallwood, David M. & Blaylock, James R., 1984. "Household Expenditures for Fruits, Vegetables, and Potatoes," Technical Bulletins 157660, United States Department of Agriculture, Economic Research Service.
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Cited by:
  1. Schmit, Todd M. & Gomez, Miguel I., 2010. "Developing Viable Farmers Markets in Rural Communities: An Investigation of Vendor Performance using Objective and Subjective Valuations," Working Papers 126957, Cornell University, Department of Applied Economics and Management.
  2. Brown, Cheryl & Gandee, Jesse E. & D'Souza, Gerard E., 2006. "West Virginia Farm Direct Marketing: A County Level Analysis," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 38(03), December.
  3. Uematsu, Hiroki & Mishra, Ashok K., 2011. "Use of Direct Marketing Strategies by Farmers and Their Impact on Farm Business Income," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 40(1), April.
  4. Gandee, Jesse E. & Brown, Cheryl & D'Souza, Gerard E., 2003. "The Role Of Spatial And Demographic Characteristics In Direct Farm Marketing: An Econometric Approach," 2003 Annual meeting, July 27-30, Montreal, Canada 21912, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).


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