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Management support for agricultural enterprises: a case study for a fruit-producing company

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  • Ensslin, Leonardo
  • Dezem, Vinicius
  • Dutra, Ademar
  • Ensslin, Sandra R.
  • Somensi, Karine

Abstract

Over the last few decades, agricultural production has improved its productivity significantly. This improvement has notably focused on the genetic development of plants and on equipment technology. Nevertheless, its managers have not monitored this growth in the competitiveness of the sector. Based on this context, this study has a central question: how can performance evaluation, from its decision-making support perspective, improve the management process of an agricultural company? In order to answer this, the purpose of creating a decision-making model to support the management decisions of an agricultural company is taken into consideration. Seven strategic objectives were identified, operationalized by 57 performance indicators, for the levels of reference set by the decision maker; fourteen performance indicators are at a compromising level, showing the need for intervention. With the model created, it was possible to have a picture of this situation and provide a process to propose improvement actions.

Suggested Citation

  • Ensslin, Leonardo & Dezem, Vinicius & Dutra, Ademar & Ensslin, Sandra R. & Somensi, Karine, 2017. "Management support for agricultural enterprises: a case study for a fruit-producing company," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 20(4), March.
    • Handle: RePEc:ags:ifaamr:264243
    DOI: 10.22004/ag.econ.264243
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    References listed on IDEAS

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    1. Sandra Rolim Ensslin & Leonardo Ensslin & Felipe Back & Rogério Tadeu de Oliveira Lacerda, 2013. "Improved decision aiding in human resource management," International Journal of Productivity and Performance Management, Emerald Group Publishing Limited, vol. 62(7), pages 735-757, September.
    2. Bana e Costa, Carlos A. & Ensslin, Leonardo & Correa, Emerson C. & Vansnick, Jean-Claude, 1999. "Decision Support Systems in action: Integrated application in a multicriteria decision aid process," European Journal of Operational Research, Elsevier, vol. 113(2), pages 315-335, March.
    3. de Moraes, Luciano & Garcia, Renato & Ensslin, Leonardo & da Conceição, Mário José & de Carvalho, Stella Maris, 2010. "The multicriteria analysis for construction of benchmarkers to support the Clinical Engineering in the Healthcare Technology Management," European Journal of Operational Research, Elsevier, vol. 200(2), pages 607-615, January.
    4. Ramiro Sanchez-Lopez & Carlos Bana e Costa & Bernard Baets, 2012. "The MACBETH approach for multi-criteria evaluation of development projects on cross-cutting issues," Annals of Operations Research, Springer, vol. 199(1), pages 393-408, October.
    5. Julia Bronnmann & Frank Asche, 2016. "The Value of Product Attributes, Brands and Private Labels: An Analysis of Frozen Seafood in Germany," Journal of Agricultural Economics, Wiley Blackwell, vol. 67(1), pages 231-244, February.
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