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Eco-innovation, Responsible Leadership and Organizational Change for Corporate Sustainability

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  • Dorel Mihai Paraschiv

    (Academy of Economic Studies, Bucharest, Romania)

  • Estera Laura Nemoianu

    ()
    (Academy of Economic Studies, Bucharest, Romania)

  • Claudia Adriana Langă

    (Academy of Economic Studies, Bucharest, Romania)

  • Tünde Szabó

    (Academy of Economic Studies, Bucharest, Romania)

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    Abstract

    Creating a sustainable development strategy is essential for organizations that seek to reduce risks associated with tightening legislation, increased energy prices and natural resources and growing customer demands. Sustainability requires the full integration of social and environmental aspects into the vision, culture and operations of an organization, a profound process of organizational change being essential. The purpose of this paper is to present the main drivers of corporate sustainability, illustrating – after a thorough literature review – the link between the following elements: corporate sustainability – a necessity in the current global context; eco-innovation – as a way to implement sustainability in an organization; responsible leadership – as the art of building and maintaining strong and moral relationships with all stakeholders; organizational culture and organizational change – the basic elements through which organizations continuously renew their processes and products, adapting them to the new context. Furthermore, the paper provides an overview of organizations active in Romania in terms of sustainability practices, in general, and the ecological component of sustainable development, in particular, by presenting the results of an exploratory questionnaire-based research. The research reflects the importance of visionary management in adopting and implementing sustainability in the responding organizations.

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    Bibliographic Info

    Article provided by Academy of Economic Studies - Bucharest, Romania in its journal The AMFITEATRU ECONOMIC journal.

    Volume (Year): 14 (2012)
    Issue (Month): 32 (June)
    Pages: 404-419

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    Handle: RePEc:aes:amfeco:v:14:y:2012:i:32:p:404-419

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    Related research

    Keywords: corporate sustainability; organizational change; leadership; eco-innovation; sustainable performance;

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    References

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    1. Nicola Pless & Thomas Maak, 2011. "Responsible Leadership: Pathways to the Future," Journal of Business Ethics, Springer, vol. 98(1), pages 3-13, January.
    2. Linnenluecke, Martina K. & Griffiths, Andrew, 2010. "Corporate sustainability and organizational culture," Journal of World Business, Elsevier, vol. 45(4), pages 357-366, October.
    3. Kevin Groves & Michael LaRocca, 2011. "Responsible Leadership Outcomes Via Stakeholder CSR Values: Testing a Values-Centered Model of Transformational Leadership," Journal of Business Ethics, Springer, vol. 98(1), pages 37-55, January.
    4. Székely, Francisco & Knirsch, Marianna, 2005. "Responsible Leadership and Corporate Social Responsibility:: Metrics for Sustainable Performance," European Management Journal, Elsevier, vol. 23(6), pages 628-647, December.
    5. Marieta Olaru & Vasile Dinu & Ghiorghiţa Stoleriu & Diana Şandru & Violeta Dincă, 2010. "Responsible Commercial Activity Of Smes And Specific Values Of Sustainable Development In Terms Of The European Excellence Model," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 12(27), pages 10-26, February.
    6. Vasile Dinu, 2010. "Commercial Activity And The Sustainable Development," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 12(27), pages 5-7, February.
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