The predictive value of behavioural characteristics on the success of strategic alliances
Abstract
An increasing number of companies are setting up strategic alliances with suppliers and customers. However, the majority of these alliances do not succeed. Our aim is to understand how different behavioural characteristics are associated with alliance success. We hypothesize that alliance attributes, communication behaviour and alliance management are predictors of cost and service benefits. Furthermore, we found that while alliance attributes are related with both cost and service benefits, communication behaviour and alliance management are only associated with service and cost benefits respectively. We also see that alliance attributes explain most of the variance of supply chain success and are thus better predictors of alliance success than other behavioural characteristics. Furthermore, we provide insight into the way managers can build up supply chain performance by setting up strategic alliances.Download Info
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Paper provided by Vlerick Leuven Gent Management School in its series Vlerick Leuven Gent Management School Working Paper Series with number 2009-22.Length: 39 pages
Date of creation: 14 Aug 2009
Date of revision:
Handle: RePEc:vlg:vlgwps:2009-22
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Related research
Keywords: Strategic alliances; Supply chain management; Operational performance;This paper has been announced in the following NEP Reports:
- NEP-ALL-2009-09-19 (All new papers)
- NEP-CSE-2009-09-19 (Economics of Strategic Management)
- NEP-PPM-2009-09-19 (Project, Program & Portfolio Management)
References
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- Perona, Marco & Saccani, Nicola, 2004. "Integration techniques in customer-supplier relationships: An empirical research in the Italian industry of household appliances," International Journal of Production Economics, Elsevier, vol. 89(2), pages 189-205, May.
- Hau L. Lee & V. Padmanabhan & Seungjin Whang, 1997. "Information Distortion in a Supply Chain: The Bullwhip Effect," Management Science, INFORMS, vol. 43(4), pages 546-558, April.
- John A. Mathews, 2003. "Competitive dynamics and economic learning: an extended resource-based view," Industrial and Corporate Change, Oxford University Press, vol. 12(1), pages 115-145, February.
- Holweg, Matthias & Disney, Stephen & Holmström, Jan & Småros, Johanna, 2005. "Supply Chain Collaboration:: Making Sense of the Strategy Continuum," European Management Journal, Elsevier, vol. 23(2), pages 170-181, April.
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