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International Manufacturing Strategy Survey (IMSS): Trends and Challenges of Swiss Manufacturing Companies

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Author Info
Patricia Deflorin () (Institute for Strategy and Business Economics, University of Zurich)
Maike Scherrer-Rathje () (Institute for Technology Management, University of St. Gallen)

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Abstract

Produzierende Unternehmen stehen einer Vielzahl an Herausforderungen gegenüber. Die vorliegende Studie untersucht, wie produzierende Unternehmen auf das rauhere Wirtschaftsumfeld reagieren und zeigt auf, mit welchen Strategien und Methoden die Unternehmen die gesetzten Ziele versuchen zu erreichen. Die Studie ist Teil einer internationalen Befragung von Universitäten aus 33 Ländern.

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File URL: http://www.isu.unizh.ch/static/ISU_WPS/111_ISU_full.pdf
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Publisher Info
Paper provided by University of Zurich, Institute for Strategy and Business Economics (ISU) in its series Working Papers with number 0111.

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Length: 24 pages
Date of creation: Oct 2009
Date of revision:
Handle: RePEc:iso:wpaper:0111

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Related research
Keywords: Manufacturing Strategy; Practices; Context;

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This page was last updated on 2009-12-1.


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