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Weak Signals on the Future of Mobile Commerce in Russia

Author

Listed:
  • Ozcan Saritas

    (National Research University Higher School of Economics)

  • Leonid Gokhberg

    (National Research University Higher School of Economics)

  • Pavel Bakhtin

    (National Research University Higher School of Economics)

  • Ilya F. Kuzminov

    (National Research University Higher School of Economics)

Abstract

In parallel to the developments in the Information and Communication Technologies (ICTs), mobile commerce (m-commerce) has become a large business and technology area with ever-growing market potentials. Comparable to the rest of the world, the m-commerce sector has been developing rapidly in Russia, which provides opportunities for domestic and international enterprises. There are a number of favorable conditions, such as major advancements in the software and smart devices industries, availability of a skilled workforce with a good educational base, a technology-prone society, and increasing public and corporate investments, which reinforce the development of m-commerce. The present study aims to explore the future trends and developments in the m-commerce sector, by focusing on the Weak Signals of emerging future developments in society, technology, economy, environment and policy. Using a combination of quantitative and qualitative techniques, the study reviews the evolution of the m-commerce in the world and in Russia, and then presents a set of 10 Weak Signals, which were generated using technology mining, patent analysis, literature review, interviews and consultations through expert workshops. The paper discusses future opportunities and threats concerning m-commerce along with critical technologies for Russia for the full exploitation of the potentials in the sector

Suggested Citation

  • Ozcan Saritas & Leonid Gokhberg & Pavel Bakhtin & Ilya F. Kuzminov, 2016. "Weak Signals on the Future of Mobile Commerce in Russia," HSE Working papers WP BRP 68/STI/2016, National Research University Higher School of Economics.
    • Handle: RePEc:hig:wpaper:68sti2016
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    File URL: https://wp.hse.ru/data/2016/10/21/1107928681/68STI2016.pdf
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    References listed on IDEAS

    as
    1. Leonid Gokhberg & Tatyana Kuznetsova, 2011. "Strategy 2020: New Outlines of Russian Innovation Policy," Foresight and STI Governance (Foresight-Russia till No. 3/2015), National Research University Higher School of Economics, vol. 5(4), pages 8-30.
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    More about this item

    Keywords

    Mobile commerce; Information and Communication Technologies; Weak Signals; Foresight; Russi;
    All these keywords.

    JEL classification:

    • Z - Other Special Topics

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