The last years have seen the idea of Managing Diversity (MD) travelling from the U.S. to Europe and gaining popularity with a growing number of European companies. In this paper, we look at the ways in which the 38 largest French and German companies have taken up elements of the MD discourse and integrated them into their annual reports and corporate web sites.
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Paper provided by Ecole des Hautes Etudes Commerciales, Universite de Geneve- in its series Papers with number
2001.13.
Length: 36 pages Date of creation: 2001 Date of revision: Handle: RePEc:fth:ehecge:2001.13
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Find related papers by JEL classification: M10 - Business Administration and Business Economics; Marketing; Accounting - - Business Administration - - - General M50 - Business Administration and Business Economics; Marketing; Accounting - - Personnel Economics - - - General