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To Charge or Not to Charge: Evidence from a Health Products Experiment in Uganda - Working Paper 387

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  • Greg Fischer, Dean Karlan, Margaret McConnell, and Pia Raffler

Abstract

In a field experiment in Uganda, we find that demand after a free distribution of three health products is lower than after a sale distribution. This contrasts with work on insecticide-treated bed nets, highlighting the importance of product characteristics in determining pricing policy. We put forward a model to illustrate the potential tension between two important factors, learning and anchoring, and then test this model with three products selected specifically for their variation in the scope for learning. We find the rank order of shifts in demand matches with the theoretical prediction, although the differences are not statistically significant.

Suggested Citation

  • Greg Fischer, Dean Karlan, Margaret McConnell, and Pia Raffler, 2014. "To Charge or Not to Charge: Evidence from a Health Products Experiment in Uganda - Working Paper 387," Working Papers 387, Center for Global Development.
    • Handle: RePEc:cgd:wpaper:387
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    File URL: http://www.cgdev.org/publication/charge-or-not-charge-evidence-health-products-experiment-uganda-working-paper-387
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    Citations

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    Cited by:

    1. Angelucci, Manuela & Prina, Silvia & Royer, Heather & Samek, Anya, 2015. "When Incentives Backfire: Spillover Effects in Food Choice," IZA Discussion Papers 9288, Institute of Labor Economics (IZA).
    2. Gunther Bensch & Jörg Peters, 2020. "One‐Off Subsidies and Long‐Run Adoption—Experimental Evidence on Improved Cooking Stoves in Senegal," American Journal of Agricultural Economics, John Wiley & Sons, vol. 102(1), pages 72-90, January.
    3. Paulina Oliva & B. Kelsey Jack & Samuel Bell & Elizabeth Mettetal & Christopher Severen, 2020. "Technology Adoption under Uncertainty: Take-Up and Subsequent Investment in Zambia," The Review of Economics and Statistics, MIT Press, vol. 102(3), pages 617-632, July.
    4. Grimm, Michael & Hartwig, Renate, 2018. "Unblurring the Market for Vision Correction: A Willingness to Pay Experiment in Rural Burkina Faso," IZA Discussion Papers 11929, Institute of Labor Economics (IZA).
    5. Camille Boudot‐Reddy & Anita Mukherjee, 2021. "Improving the adoption of household health products: A sales experiment with chlorine tablets," Health Economics, John Wiley & Sons, Ltd., vol. 30(3), pages 623-641, March.
    6. Anja Sautmann & Samuel Brown & Mark Dean, 2016. "Subsidies, Information, and the Timing of Childrenís Health Care in Mali," Working Papers 2016-2, Brown University, Department of Economics.
    7. Hongyu Guan & Huan Wang & Juerong Huang & Kang Du & Jin Zhao & Matthew Boswell & Yaojiang Shi & Mony Iyer & Scott Rozelle, 2018. "Health Seeking Behavior among Rural Left-Behind Children: Evidence from Shaanxi and Gansu Provinces in China," IJERPH, MDPI, vol. 15(5), pages 1-19, April.
    8. Wang, H. & Guan, H. & Boswell, M., 2018. "Health Seeking Behavior among Rural Left-behind Children: Evidence from a Randomized Controlled Trial in China," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 276955, International Association of Agricultural Economists.
    9. Sean Sylvia & Xiaochen Ma & Yaojiang Shi & Scott Rozelle & C. -Y. Cynthia Lin Lawell, 2018. "Ordeal Mechanisms, Information, and the Cost-Effectiveness of Subsidies: Evidence from Subsidized Eyeglasses in Rural China," Papers 1812.00383, arXiv.org.
    10. Pascaline Dupas & Edward Miguel, 2016. "Impacts and Determinants of Health Levels in Low-Income Countries," NBER Working Papers 22235, National Bureau of Economic Research, Inc.

    More about this item

    Keywords

    subsidies; health; pricing; learning;
    All these keywords.

    JEL classification:

    • D11 - Microeconomics - - Household Behavior - - - Consumer Economics: Theory
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • I11 - Health, Education, and Welfare - - Health - - - Analysis of Health Care Markets
    • I18 - Health, Education, and Welfare - - Health - - - Government Policy; Regulation; Public Health
    • O12 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Microeconomic Analyses of Economic Development

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