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Improving Kenya’s Domestic Horticultural Marketing System: Competitiveness, Forces of Change and Challenges for the Future

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  • Tschirley, David L.
  • Muendo, Kavoi Mutuku
  • Ayieko, Miltone W.
  • Weber, Michael T.

Abstract

Horticulture in Kenya has frequently been equated in the popular mind with export horticulture. Indeed, the great success of the export sector has lead to a relative inattention to the domestic and regional horticultural production and marketing system. This paper reports on research carried out by Tegemeo Institute to assess the size and scope of this sector, with a special emphasis on marketing. It focuses on the major challenges the sector faces and on key investments and programs needed to move forward.

Suggested Citation

  • Tschirley, David L. & Muendo, Kavoi Mutuku & Ayieko, Miltone W. & Weber, Michael T., 2004. "Improving Kenya’s Domestic Horticultural Marketing System: Competitiveness, Forces of Change and Challenges for the Future," Food Security Collaborative Policy Briefs 54644, Michigan State University, Department of Agricultural, Food, and Resource Economics.
    • Handle: RePEc:ags:midcpb:54644
    DOI: 10.22004/ag.econ.54644
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    Cited by:

    1. Onumah, Gideon & Davis, Junior & Kleih, Ulrich & Proctor, Felicity, 2007. "Empowering Smallholder Farmers in Markets: Changing agricultural marketing systems and innovative responses by producer organizations," MPRA Paper 25984, University Library of Munich, Germany.

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    Keywords

    Crop Production/Industries; Marketing;

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