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Report NEP-MKT-2009-06-17
This is the archive for NEP-MKT , a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.Subscribe to this report: email or RSS Other reports in NEP-MKT
The following items were anounced in this report:
Matteo FINI & Patrizio GREGORI, 2007.
"Metodi quantitativi di rilevazione dell’impatto della comunicazione nelle strategie di marketing Departemental Working Papers
2007-40, Department of Economics University of Milan Italy.
[Downloadable!] Luciano PILOTTI, 2008.
"Ripensare le relazioni tra marketing e brand tra obiettivi multidimensionali e misure complesse: verso una business ecology Departemental Working Papers
2008-15, Department of Economics University of Milan Italy.
[Downloadable!] Matteo FINI & Patrizio GREGORI, 2007.
"Strategie di marketing e metodi quantitativi di valutazione economica del marchio Departemental Working Papers
2007-38, Department of Economics University of Milan Italy.
[Downloadable!] Matteo FINI & Patrizio GREGORI, 2007.
"Metodi quantitativi di valutazione e monitoraggio dei rapporti con la clientela. Strategie di marketing e modelli di customer equity Departemental Working Papers
2007-39, Department of Economics University of Milan Italy.
[Downloadable!] Francesca BARIGOZZI & Paolo Giorgio GARELLA & Martin PEITZ, 2008.
"With a little help from my enemy: comparative advertising as a signal of quality Departemental Working Papers
2008-31, Department of Economics University of Milan Italy.
[Downloadable!] Reitz, Stefan & Schmidt, Markus & Taylor , Mark P., 2009.
"Financial Intermediation and the Role of Price Discrimination in a Two-Tier Market MPRA Paper
15602, University Library of Munich, Germany.
[Downloadable!] Lazarica, Marinela, 2008.
"e-Business Management – the particular form of management MPRA Paper
15557, University Library of Munich, Germany.
[Downloadable!] This page was last updated on 2009-12-13.
IDEAS at the Department of Economics , College of Liberal Arts and Sciences , University of Connecticut using RePEc data on a server sponsored by the Society for Economic Dynamics .