e-Business Management – the particular form of management
AbstractLots of business experts have great ideas about the ways in which Web technologies can be used to enhance customer/partner relationships, increase market share, enhance competitive advantage, etc. However, many of these e-business ideas never take shape simply because it was so difficult to "sell" the idea to the key business decision-makers. What is the key to selling an e-business idea to decision-makers? What are the strategic factors who make this idea to become real? I think that the key is to try to understand the decision from their perspective.
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Bibliographic InfoPaper provided by University Library of Munich, Germany in its series MPRA Paper with number 15557.
Date of creation: Apr 2008
Date of revision:
e-business systems; e-business management; IT infrastructure; business decision;
Find related papers by JEL classification:
- L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
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