IDEAS home Printed from https://ideas.repec.org/h/wsi/wschap/9789811251214_0025.html
   My bibliography  Save this book chapter

Transforming Your Culture

In: DANCING ON THE EDGE OF GREATNESS Making Leadership Personal

Author

Listed:
  • SOPHIA CHIN

Abstract

Anne is the head of one of Asia’s fastest-growing advertising groups when it is acquired by a global advertising network. Externally, the message is very positive, with lots of song and dance. But internally, Anne faces a complex challenge around the integration process. The organization is more like a hodgepodge of advertising agencies, from eclectic boutiques to entirely honorable corporations — the consequence of an enormously successful growth strategy through acquisition. But Anne is now faced with a dilemma. How is she going to align 20 brands and 1,700 people behind the new global advertising network without anyone leaving?…

Suggested Citation

  • Sophia Chin, 2023. "Transforming Your Culture," World Scientific Book Chapters, in: DANCING ON THE EDGE OF GREATNESS Making Leadership Personal, chapter 25, pages 315-322, World Scientific Publishing Co. Pte. Ltd..
    • Handle: RePEc:wsi:wschap:9789811251214_0025
    as

    Download full text from publisher

    File URL: https://www.worldscientific.com/doi/pdf/10.1142/9789811251214_0025
    Download Restriction: Ebook Access is available upon purchase.
    File URL: https://www.worldscientific.com/doi/abs/10.1142/9789811251214_0025
    Download Restriction: Ebook Access is available upon purchase.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    Keywords

    Leadership; Entrepreneurship; Leadership Development; Personal Development; Creativity; Motivation; Management; Human Resources;
    All these keywords.

    JEL classification:

    • O15 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Economic Development: Human Resources; Human Development; Income Distribution; Migration
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • L2 - Industrial Organization - - Firm Objectives, Organization, and Behavior

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wsi:wschap:9789811251214_0025. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Tai Tone Lim (email available below). General contact details of provider: http://www.worldscientific.com/page/worldscibooks .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.